Trigger - Unsubscribed from Mailchimp Audience

This trigger adds a contact to a Journey when they are unsubscribed from a Mailchimp audience (previously referred to by Mailchimp as a "list").

To use this trigger you need to connect to Mailchimp in Settings. Once connected, you could create a Journey such as this one:

Unsubscribe_in_Mailchimp.gif

As demonstrated above, we recommend connecting this trigger to the:

  • Remove from List action, so the contact is removed from the related Autopilot list; and
  • Send Notification action, to alert your team via email or Slack when a contact unsubscribes. 

We also recommend using the Subscribed to Mailchimp Audience trigger to add contacts to your related lists in Autopilot when they subscribe in Mailchimp.

FAQ

How do I unsubscribe an Autopilot contact from all emails when they are removed from a Mailchimp audience?

Connect the trigger to the Update Field action and configure it like so:

Unsubscribe_Mailchimp_marketing_automation.png

Which Mailchimp fields will be sent to Autopilot? 

When a contact is added or updated via this trigger the following Mailchimp fields will be automatically sent to Autopilot:

  • First name
  • Last name
  • Street address
  • City
  • State
  • Country
  • Phone number

If I unsubscribe a contact from an audience via Mailchimp's API, will they enter my Autopilot Journey via this trigger?

Yes.